{"id":1323,"date":"2026-06-24T19:36:28","date_gmt":"2026-06-25T00:36:28","guid":{"rendered":"https:\/\/wecommunicateus.com\/project\/guitig-times-square\/"},"modified":"2026-06-24T19:36:28","modified_gmt":"2026-06-25T00:36:28","slug":"guitig-times-square","status":"publish","type":"project","link":"https:\/\/wecommunicateus.com\/es\/project\/guitig-times-square\/","title":{"rendered":"G\u00fcitig \u2014 Times Square"},"content":{"rendered":"","protected":false},"template":"","tags":[],"class_list":["post-1323","project","type-project","status-publish","hentry"],"acf":{"color_projects":"#1f7fc0","logo_project":1318,"imagen_project":1317,"titulo":"G\u00fcitig \u2014 Times Square","description":"To build awareness for premium mineral water G\u00fcitig in one of the world's most saturated advertising markets, We Communicate took the brand to an iconic global stage: Times Square, New York. The week-long launch combined premium out-of-home with a PR stunt \u2014 product sampling with passersby \u2014 and three creatives reinforcing the brand's origin, purity and differentiation. The activation reached millions of pedestrians and tourists at the epicenter of global advertising, generated an estimated 15 million impressions in a single week, and sparked organic social content from travelers who shared the moment \u2014 consolidating G\u00fcitig as a globally visible reference from Ecuador in the premium water category."},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>G\u00fcitig \u2014 Times Square - We Communicate<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wecommunicateus.com\/es\/project\/guitig-times-square\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"G\u00fcitig \u2014 Times Square - We Communicate\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wecommunicateus.com\/es\/project\/guitig-times-square\/\" \/>\n<meta property=\"og:site_name\" content=\"We Communicate\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wecommunicateus.com\/project\/guitig-times-square\/\",\"url\":\"https:\/\/wecommunicateus.com\/project\/guitig-times-square\/\",\"name\":\"G\u00fcitig \u2014 Times Square - 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